Term · actors
Media Buyer
A professional who purchases ad inventory on behalf of an advertiser, typically within an agency or an in-house performance team. Media buyers use tools like Telegram Ads Spy for competitive research, channel selection, CPM benchmarking and spend estimation before launching campaigns.
Related terms
- AdvertiserThe entity paying for ads — a brand, agency, affiliate or solo buyer. In Telegram Ads Spy each advertiser has a dedicated profile
- Affiliate / ArbitrageurA partner who promotes third-party offers on a CPA/CPL basis, earning a share of the conversion revenue. Telegram is a major traff
- Competitor Ad AnalysisThe practice of systematically studying the advertising activity of competitors — which creatives they run, in which channels, wit
Cite this entry
Telegram Ads Spy (2026). "Media Buyer" in Telegram Ads glossary. https://tgadsspy.com/info/media-buyer
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