Term · metrics
Average Views (avg views per post)
The typical number of views a channel's recent posts receive, reported as the median of the last ~20 posts rather than the mean — a single viral post would skew the mean and overstate normal reach. Average views is the most honest single measure of a channel's working reach: subscriber count tells you how many people could see a post, average views tells you how many typically do. It is the basis for the view-rate and engagement-rate estimates and the axis behind ranking channels by reach. Tracked daily and charted over time per channel.
Related terms
- Reach (estimate)The estimated number of unique viewers a creative is likely to have. In a public channel, reach is commonly approximated by the ch
- View Rate (views-to-subscribers)The ratio of a channel's average post views to its subscriber count, expressed as a percentage. A 50,000-subscriber channel averag
- Engagement Rate (ER)The share of a channel’s audience that interacts with a post — typically views divided by subscriber count. Channels with high ER
- Subscriber Count (members)The number of users subscribed to a Telegram channel — its headline audience size and the most-cited channel metric. Telegram publ
See it in the data
Cite this entry
Telegram Ads Spy (2026). "Average Views (avg views per post)" in Telegram Ads glossary. https://tgadsspy.com/info/average-views
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